Savor rich, roasted-to-order coffee that fuels the fight against brain cancer.

Not Sure What Specialty Coffee Is?

Read About The Grades Here

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We roast, pack, and ship our coffee daily, using Ikawa roasters to perfect each batch before scaling up.

You'll always receive fresh, small-batch, craft-roasted coffee.

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No Burn, Just Bold

Gentle Joe is a reflux-friendly roast with all the flavor and none of the fire—crafted for sensitive coffee drinkers.

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Keep It Fresh.
Keep It Bold.

Fresh coffee tastes best. Beans lose flavor fast—especially once ground. Store airtight, in the dark, and grind right before brewing.

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That Little Valve Means Seriously Fresh Coffee

A gassing valve lets carbon dioxide escape while blocking oxygen, keeping coffee fresh and preventing bag bursts. Its presence signals fresh coffee, as only freshly roasted beans release CO₂

Popular Picks

Let customers speak for us

from 341 reviews
Reflux is solved!

Bought Gentle Joe for my boyfriend who loves coffee but the acidity of most brands upsets his stomach. He's felt great with Gentle Joe so we'll definitely be getting more :) and the taste is fantastic! It's exactly what he's been looking for. Thank you!!
P.S. --- thank you for donating proceeds to brain tumor charities! What you do is incredible!!

E.M.
Gentle Joe
Rich Morning

Incredible notes in the colombia single origin

M.N.
Colombia - Single Origin
Zesty Taste

The Colombia single-origin notes had an incredible smooth finish. I highly recommend it.

Jordan Davis
Colombia - Single Origin
Peaceful whiskey barrel aged

Surprisingly smooth whiskey barrel aged with a mellow almond note. Simply unmatched.

Payton Howard
WhiskeyCask Roast
Robust cold brew

Best pick-me-up is the cold brew with a mellow almond note. Five stars without a doubt.

S.N.
Cold Brew
Stellar gentle joe

Genuinely impressed with the gentle joe with a cozy pumpkin warmth. Absolutely recommend it. It’s low acid and really helped with my reflux.

G.T.
Gentle Joe
Brilliant cowboy coffee

Completely won over by the cowboy coffee with a mellow almond note. Zero regrets here.

Y.B.
Cowboy Coffee
Fabulous gentle joe

Balanced acidity. Absolutely recommend it.

Casey Xavier
Gentle Joe
Zesty whiskey barrel aged

Can't get enough of the whiskey barrel aged with a toasty aroma. This one gets a perfect score.

Vale Quinn
WhiskeyCask Roast
Velvety Mexico Single Origin

It's crazy how good Mexico Single Origin with toasty aroma. Absolutely nailed it.

Alex Jones
Mexico - Single Origin
Fantastic Whiskey Barrel Aged Experience

Super impressed with Whiskey Barrel Aged with nutty profile. Highly recommend to anyone.

Cameron Smith
WhiskeyCask Roast
Fantastic Brazil Santos Single Origin

Totally digging Brazil Santos Single Origin with bright citrus notes. My go-to morning pick-me-up.

Sydney Williams
Brazil Santos - Single Origin
Perfect Hazelnut Review

Finished my cup of Hazelnut. You knocked it out of the park

Robin Taylor
Hazelnut
Fantastic Cold Brew Moment

Wow, the Cold Brew hits different.

Casey Rodriguez
Cold Brew
Super Mexico Single Origin Moment

The best has to be Mexico Single Origin with nutty profile. My go-to morning pick-me-up.

Quinn Taylor
Mexico - Single Origin